Press Room / Writers, bloggers & creators
Another fucking candle company?
Didn't Etsy moms completely destroy this field already?
No.
Welcome to Sinscents: scented candles with an actual point of view, a crew of questionable characters, and founders who decided the world needed better gifts, better stories, and considerably less beige nonsense.
Yes, we used beige here. Hear us out—we fucked up. The candles are real. The humor is intentional. The little universe around them keeps getting bigger.
Open the press room for the brand background, the crew, the FAQ, and the pieces you need to tell the story properly.
Inside the Sinscents world / Press access
Good stories need more than a product shot. Here’s the world, the point of view, and the useful stuff—without making you dig through a junk drawer.
Direct from Jynx’s basement / The public brand kit
Meet the people behind Sinscents, explore the crew’s world, and get the approved essentials for your story. These materials are ready to open without a sign-in or invite code.
Current product details, prices, and availability can change. Please confirm listing specifics before publishing.
CONFIDENTIAL / LEGAL HAS NOTES
NAME UNDER WRAPS · JYNX UNDER SUPERVISION
A world-famous actor, writer, and comedian agreed to become Sinscents’ new spokesperson after Jynx bit him. We’re keeping his name under wraps for now. (We’re still not sure why he said yes.)
Legal insists we clarify: he brought it on himself while swinging Jynx by his tail. Jynx declines to comment.
The people behind the bad influence
Sinscents was created by Steve and Erika Sprague, a Massachusetts couple bringing decades of hands-on professional experience to a proudly unconventional candle brand.
Read the full public briefing ↗
Sinscents makes scented candles with a sharp point of view and a fictional crew that keeps finding new ways to cause trouble. The joke is human life: work, family, relationships, holidays, shopping, and the decisions we defend afterward.
It’s a candle company with a growing story universe—and absolutely no interest in acting like candles need to be serious to smell good.
Jynx is the Little Devil: temptation, bad ideas, and the voice that says, “This is probably fine.” He’s mischievous, not malevolent.
Blanca, Tommy, and Lily each bring their own flavor of chaos. They are part of the Sinscents story world—not a committee of responsible adults.
Meet more of the crewQuestions we figured you'd ask
Irreverence is the point. Cruelty isn’t.
It started as a family joke. Jynx comes from that same playful trouble—not theology.
No. The joke is ourselves and the spectacular nonsense humans get into. Someone’s sincere faith is not the punchline.
Our Little Devil: temptation, second desserts, questionable texts, and the voice that says, “This is probably fine.” Mischievous, never malevolent.
Context matters. Jynx can make a mess around a holiday; the holiday’s faith, sacred figures, rituals, and symbols are not targets.
Need a quote, image, or detail?
Outreach / Optional tracking
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